Privacy Policy

Last updated: June 9, 2026

This Privacy Policy for Stress-Free Real Estate ("we," "us," or "our") describes how and why we may collect, use, store, process, and share your personal information when you use our services, including when you:

Visit our website or any website operated by Stress-Free Real Estate that links to this Privacy Policy;
Submit a contact form, lead form, property inquiry, valuation request, booking request, or other online form;
Communicate with us by phone, email, text message, website chat, or other related channels;
Engage with us in connection with real estate services, marketing, open houses, consultations, showings, or events.

By using our website or submitting your information to us, you agree to the practices described in this Privacy Policy. If you do not agree with our policies and practices, please do not use our website or services.

If you have questions or concerns about this Privacy Policy, you may contact us at:

Stress-Free Real Estate
Email: patricia@stressfreerealestate.ca

Data will not be sold or shared with third parties for their own independent marketing or promotional purposes.

Summary of Key Points

What personal information do we collect?
We may collect personal information that you voluntarily provide to us, including your name, email address, phone number, property-related information, and details submitted through our website forms.

Do we collect sensitive personal information?
We do not intentionally collect sensitive personal information such as racial or ethnic origin, religious beliefs, sexual orientation, or health information.

How do we use your information?
We use your information to respond to inquiries, provide real estate services, manage leads, communicate with you, send service-related messages, send marketing communications where permitted, and improve our website and services.

Do we use a CRM or lead management platform?
Yes. We may use third-party service providers, including Follow Up Boss, to help manage leads, track form submissions, organize customer communications, and support email, SMS, and CRM-related functionality.

Do we share your information?
We may share your information with service providers that help us operate our business, such as CRM platforms, email and communication tools, website hosting providers, analytics providers, and professional service providers. These providers are only authorized to use your information as needed to provide services to us.

How do we keep your information safe?
We use reasonable technical and organizational safeguards to protect personal information. However, no method of electronic transmission or storage is 100% secure.

What are your rights?
Depending on where you are located, you may have rights to access, correct, update, withdraw consent, or request deletion of your personal information, subject to applicable law.

1. What Information Do We Collect?

We collect personal information that you voluntarily provide to us when you express interest in our services, submit information through our website, contact us directly, or otherwise interact with us.

The personal information we collect may include:

Name;
Email address;
Phone number;
Property address or area of interest;
Buying, selling, leasing, or investment preferences;
Real estate inquiry details;
Appointment or consultation requests;
Communication preferences;
Information submitted through website forms, landing pages, or advertisements.

We may also collect limited technical information automatically when you visit our website, including browser type, device information, IP address, pages visited, referring URLs, and interactions with website forms or pages.

We do not intentionally collect sensitive personal information. Please do not submit sensitive personal information through our website forms or communications unless specifically requested and required for a lawful real estate-related purpose.

2. How Do We Use Your Information?

We may use your personal information for the following purposes:

To respond to your inquiries;
To provide real estate-related services;
To contact you about buying, selling, leasing, investing, property valuations, market updates, or related services;
To manage and track leads in our customer relationship management system;
To schedule consultations, calls, showings, or appointments;
To send service-related communications;
To send marketing or promotional communications where permitted by law;
To personalize your experience with our website and services;
To improve our website, services, systems, and communications;
To maintain security, prevent fraud, and protect our business;
To comply with legal, regulatory, professional, or contractual obligations.

We may use your information to communicate with you by email, phone, SMS/text message, or other communication channels, depending on the information you provide and your communication preferences.

You may opt out of marketing communications at any time.

3. CRM, Follow Up Boss, Lead Forms, and Communication Tools

Stress-Free Real Estate may use Follow Up Boss and similar third-party tools to help manage customer relationships, track website form submissions, organize leads, and support communications with prospective and existing clients.

Information submitted through our website forms, landing pages, advertisements, or other lead sources may be entered into or transmitted to our CRM system. This may include your name, email address, phone number, property inquiry details, communication history, source of inquiry, and related lead activity.

We may use CRM and communication tools to:

Track and manage new leads;
Respond to property inquiries;
Record customer communications;
Assign follow-up tasks;
Send emails, text messages, or other communications;
Track form events and lead activity;
Improve response times and service quality;
Maintain records of customer interactions.

Third-party providers such as Follow Up Boss process personal information on our behalf and are used to support our business operations. We do not authorize these providers to sell your personal information or use it for their own independent marketing purposes.

4. Legal Bases for Processing Personal Information

We process personal information only when we have a valid legal basis to do so under applicable law. Depending on the circumstances, this may include:

Your consent;
Performance of a contract or steps taken before entering into a contract;
Compliance with legal obligations;
Our legitimate business interests;
Protecting your rights, safety, or the rights and safety of others;
Other lawful grounds permitted under applicable privacy legislation.

Where we rely on consent, you may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice.

5. When and With Whom Do We Share Your Personal Information?

We may share personal information in limited circumstances, including with:

CRM and lead management platforms, including Follow Up Boss;
Email, SMS, phone, and communication service providers;
Website hosting and form-processing providers;
Analytics and advertising platforms;
Real estate professionals involved in providing services to you;
Administrative, technical, legal, accounting, or compliance service providers;
Government, regulatory, legal, or law enforcement authorities where required by law;
Parties involved in a business transaction, such as a merger, sale, financing, or acquisition.

We require service providers to handle personal information appropriately and to use it only for the services they provide to us.

We do not sell personal information. We do not share personal information with third parties for their own independent marketing or promotional purposes.

6. Cookies and Tracking Technologies

Our website may use cookies, pixels, web beacons, analytics tools, form tracking, and similar technologies to help us operate the website, understand visitor activity, measure marketing performance, improve user experience, and track form submissions or lead events.

These technologies may collect information such as:

Pages visited;
Links clicked;
Forms started or submitted;
Device and browser information;
IP address;
Referral source;
Date and time of visit;
Website interaction data.

We may use this information to understand how users interact with our website, improve our services, and support lead tracking inside our CRM and related customer database tools.

You can usually adjust your browser settings to refuse or delete cookies. However, some website features may not function properly if cookies are disabled.

7. Email, SMS, and Marketing Communications

If you provide your contact information, we may contact you about your inquiry, requested services, real estate opportunities, market updates, property information, or related services.

Where permitted by law, we may send marketing or promotional communications by email, SMS, phone, or other channels.

You may opt out of marketing communications at any time by:

Clicking the unsubscribe link in an email, where available;
Replying "STOP" to SMS/text messages, where available;
Contacting us directly using the contact information in this Privacy Policy.

Even if you opt out of marketing communications, we may still send non-marketing communications related to active service requests, transactions, appointments, legal notices, or administrative matters.

8. How Long Do We Keep Your Information?

We keep personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

This may include retaining information for:

Providing real estate services;
Managing client and lead relationships;
Maintaining business records;
Resolving disputes;
Complying with legal, regulatory, tax, accounting, or professional obligations;
Enforcing agreements.

When we no longer have a legitimate business or legal need to retain your personal information, we will delete, anonymize, or securely store it until deletion is possible.

9. How Do We Protect Your Information?

We use reasonable technical, administrative, and organizational safeguards designed to protect the personal information we process.

However, no electronic transmission over the internet or method of data storage can be guaranteed to be completely secure. We cannot guarantee that unauthorized third parties will never be able to defeat our security measures or improperly access, collect, use, disclose, alter, or destroy your information.

You should only submit personal information through secure environments and avoid sending sensitive information through unsecured channels.

10. Do We Collect Information From Minors?

Our services are intended for individuals who are at least 18 years old. We do not knowingly collect, solicit, or market to children under 18 years of age.

If we become aware that we have collected personal information from a person under 18 without appropriate consent, we will take reasonable steps to delete that information.

If you believe we may have collected information from a minor, please contact us.

11. Your Privacy Rights

Depending on your location and applicable privacy laws, you may have rights regarding your personal information, including the right to:

Request access to personal information we hold about you;
Request correction of inaccurate or incomplete information;
Request deletion of your personal information;
Withdraw consent, where processing is based on consent;
Object to or restrict certain processing activities;
Request information about how your personal information has been used or disclosed.

To exercise your rights, contact us using the contact information listed in this Privacy Policy.

We will review and respond to requests in accordance with applicable privacy laws. Some rights may be limited by legal, contractual, professional, or regulatory obligations.

12. Do-Not-Track Signals

Some browsers and devices include "Do Not Track" settings. Because there is currently no uniform standard for recognizing and responding to these signals, our website does not currently respond to Do-Not-Track browser signals.

If a standard is adopted in the future that requires us to respond to such signals, we will update this Privacy Policy accordingly.

13. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal obligations, or business operations.

The updated version will be indicated by a revised "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your information.

14. Contact Us

If you have questions, comments, or requests about this Privacy Policy or how we handle personal information, you may contact us at: